American Express has launched a careers page on Facebook, one new enough it only has 114 “likes” so far.
Much of it’s pretty standard stuff, directing you elsewhere: LinkedIn, or the Amex jobs listings, for example.
One less-common part of the page: American Express asks candidates, “What’s your passion? What will your life’s work be? What do you want to accomplish?” You fill in the answer, and your name, and your response will appear on your Facebook page — offering a little plug for Amex careers.
Meanwhile, since its October 2010 launch, Amex’s LinkedIn profile has added 61,677 followers and gets 8,000 unique visitors monthly.